Terminology

 Here is a list of the terminology that we should have a good understanding of for this project. 

Masthead	The name of the magazine, in its typical font, on the cover.
Selling line	The short description of the ‘identity’ of the magazine under the masthead,
Main image	The image which fills the cover – a model, celebrity, animal, artefact.
Coverlines	‘Teasers’ for the contents of the magazine on the cover.
Typography/font	The shape, style, size and colour of the letters used.
Drop cap	The enlarged initial letter of the first word of an article – an aesthetic feature which is designed to engage the reader.
Pull quotes	Enlarged quotes from an article – these may be included in coverlines, but are also used in the body of the article to break up the page and to attract the attention of the reader.
Byline	The name of the writer of the article, usually found at the beginning. Simply, it is the ‘line’ which tells you who the article is by.
Main cover line	The most important article featured, grabs the audience’s attention (featured article)
Mode of address	The way the magazine/article addresses the audience. Formal, casual, direct (for images too)
Barcode	Used for retailers
Skyline	A list of keywords featured at the top of the cover
Thirds	The upper and left third are the most important. why?
Prop	An image of an item
Puff / Boxout	A smaller image/text to stand out from the rest of the information (puff=circle. boxout=square)
Buzzwords	Exclusive, free, new, special edition
Banner	A block of colour with info inside, usually stretches the width of the cover
Caption	Information about an image.
Spread	Pages of a magazine that should be viewed together (usually two)
Border	Empty space around the edges
White space	Empty space in the spread, used to break up the content (negative space)

Reflection:

The terminologies that we learnt are all in the table above. Despite the lessons on terminologies sometimes being rather boring, this table actually really helped me keep track of what I should consider putting in my magazine, and also what each one is (when analyzing a magazine).

I kind of struggled on it memorizing what each term is for, and I still do now, but after analyzing magazines a few more times I eventually got the hang of it. Personally I didn't think that there would be this many terms with each having it's own specific meanings/different parts to it. Though I did struggle at first, it's fun to point out the different terms whenever I see a magazine in natural situations (like when I'm out in a book store and I see a magazine).