Magazine Research

 Here is the research for my magazine.

Big Details

Classic Mercedes

Overview

This magazine features the car brand Mercedes and it includes all the models and values of the old fashion Mercedes cars. This magazine was released autumn of 2023.

Analysis

The Typography of the magazine is, in my opinion, all over the place, as the cover lines are too big and bold it sort of buries the masthead and it's abit difficult to recognise which one is the main coverline, and maybe to a few it would also take awhile to figure out which is the actual masthead/title of the magazine. The main picture is pretty clear, it's big and dominant. 

Representation

The cars shown in this magazine are all old fashioned Mercedes cars. The main cover image has a plain background, as the main thing the magazine is trying to put focus on is the car and it's looks/style, and not it's usability (context: an outdoor background would hint the car is great for the outdoors, a street/highway background would hint the car is great for everyday use on cement roads/on highways). 

The type of cars shown is represented as the old fashioned style cars that are all for looks or for a collection type item, and not it's actual practical use. Car lovers often find, buy, and collect these types of cars to show off the looks and style.

Audience

The target audience for car magazines are often car enthusiasts who enjoy admiring cars, whether it be through buying and collecting, going to car meets or just simply through pictures and videos in media. This Classic Mercedes magazine is heavily targetted to old fashion Mercedes car lovers, as the front cover is covered in popular, but old, models of Mercedes. The magazine even mentions a car model that belongs to James Hunt, a late british f1 driver who won the world championships at 1976.

What inspires you

I like the double page spread for the magazines "All about space" and "Vogue" as I plan to make double pages similar to it, with cars itself being in th background with it's designated background (e.g a truck in an outdoor environment, and a sports car in a high end street environment). I use these as a reference as to how to make my double page spreads as I had no prior knowledge on how to actually make one, nor did I have a plan for it. 

What do you dislike

The contents page for the magazine "The Time Place" is one of the few examples I really do not like, I'm using it as an example and reminder of what not to do. The pictures in the contents page look like it's pasted randomly and none of them connect well with the other, 

Relevance

Other than the pages from the pictures of the magazines above that I dislike, I'm using the majority of it as a reference for my own magazine. I want to make the page formats similar to that of "Lionmag" and "All about space", as I really like the way the texts are accompanied with pictures. Especially the double page spread from the magazine "All about space" where the telescopes are lined up on the top and the text lined up under each one, I plan to use that as a reference except with cars and not telescopes.

Here is a link to my double page spread research + development

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